The Traction Slide should show what your company has achieved so far such as sales, users, growth, etc. — TLDR The Traction Slide should show what your company has achieved so far such as sales, users, growth, etc. It should include any metric that relates to your company’s traction. Typically, it is located after your Business Model Slide or Competitive Advantage Slide. Purpose of the Traction Slide

The Competitive Advantage Slide (Also can be referred to as “Moat”) is a place to sum up the reasons why competitors can’t beat you. — TLDR The Competitive Advantage Slide (Also can be referred to as “Moat”) is a place to sum up the reasons why competitors can’t beat you right now or in the future. It can contain content such as; patents, market capture, etc. …

The Business model slide is where you help investors gain clarity on how you make money. — TLDR The Business model slide is where you help investors gain clarity on how you make money. It includes; revenue models, unit economics, and who you are selling to. This slide is typically placed after the Solution Slide or the Why Now Slide. Purpose of the Business Model Slide “Money loves clarity” — Rob Dyrdek

The Why Now Slide is built to make it clear why this business/solution should be built and launched at the current moment in time. — TLDR The Why Now Slide is built to make it clear why this business/solution should be built and launched at the current moment in time. It typically includes; Quantified metrics and/or facts/logic as to why now is the right time. …

The Existing Solutions Slide shows how existing solutions/competitors fail to solve the problem(s) you mentioned. — TLDR The Existing Solutions Slide shows how existing solutions/competitors fail to solve the problem(s) you mentioned. It should include; examples of current solutions/competitors along with how or why those solutions/competitors are failing to solve the problem. The Existing Solutions Slide typically comes after the Problem Slide or Why Now Slide.

The Problem Slide help investors gain clarity on what the problem is that you are solving and why the problem should be solved. — TLDR The Problem Slide help investors gain clarity on what the problem is that you are solving and why the problem should be solved in the first place. This slide typically includes; an overview of the problem, the impact of the problem, and potentially your personal connection to the problem. …

The Intro slide is where you introduce your business at a “mission statement” level in order to prime investors brains. — TLDR The Intro slide is where you introduce your business at a “mission statement” level in order to prime investors’ brains. It should include; your company name, logo, mission statement, and potentially contact info of the primary contact. This is the first slide in the deck.

The Solution Slide is where you show what your solution is and how it address the problems listed in your Problem Slide. — TLDR The Solution Slide is where you show what your solution is and how it addresses the problems listed in your Problem Slide. It typically includes the name of the solution, visual depictions of the solution, a description, and lists how the solution addresses the problem(s) that were listed. …

UX/UI design can get incredibly messy with even small projects. To help keep things organized, I utilize a design system called Atomic… — UX/UI design can get incredibly messy with even small projects. To help keep things organized, I utilize a design system called Atomic Design which was invented by Brad Frost. As with many other designers, I’ve made my own modifications to Atomic Design. …